What Was
The Brief.

Known for producing delicious cocoa-based treats, Divine Chocolate dares to be different. They are co-owned by the Ghanaian farmers whose hard work makes their luxurious, Fairtrade-certified chocolate possible and are committed to ending widespread exploitation across all areas of the cocoa industry.

HeadRed was appointed to create a scalable, user-friendly e-commerce environment for Divine Chocolate that allowed integration into Netsuite and the Huboo fulfilment system. Improved user website experience, increased sales and engagement and future scope to roll the website out to the US were further parts of the brief, as Divine sought to increase their market share and boost their global revenue.

What We
We worked closely with the Divine team at every stage, using our web design and development expertise to meet all of the brief’s key objectives. Our developers were able to integrate Netsuite and Huboo into a bespoke Content Management System with ease, as well as set up a useful customer trade login feature. Design-wise, the team used soft edges and handmade textures to reinforce Divine’s organic philosophy and opted for colour palettes inspired by traditional Ghanaian clothing. The resulting website was both aesthetically pleasing and user-friendly, providing the client with exactly what they were looking for: an easy-to-use online destination with enormous potential for future growth.
Divine<br />Chocolate Mobile Preview
Divine<br />Chocolate Desktop Previews
Divine<br />Chocolate Desktop Previews
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